Cranmore Home & Co
Cranmore Home & Co. is proudly owned and operated by Jayne Graham. Based in South Perth, Cranmore Home is an Australian institution on the homewares scene and now, with a soft rebrand to ‘& Co’, Jayne continues to bring ever changing curated designer homewares and furniture online Australia wide.
When I sat down for coffee with Jayne recently we got talking about our obvious love for homewares, coffee, past lives in marketing and how loving what you do trumps all else. You’d have to love it really, this is a fierce industry to be in.
Cranmore Home & Co also offer a personal trade procurement service for the interiors, styling, architectural and building industry and a personal shopping service for those who just don’t know where to start (sound familiar). I for one have about as much capacity for styling as I do for keeping my indoor plants alive - on a scale of appalling to incredibly inept you can choose either. Turns out you can be an appreciator but it doesn’t make you good at creating a concept.
I asked Jayne, why the sudden “& Co”? “We have an amazing house of brands and it’s because of our valued brand partners we have been able to provide a true designer experience. The “& Co” is a nod to say thank you to our suppliers as we wouldn’t have an amazing online store if it wasn’t for them!”. Wow! That’s a bit nice.
Actually - that really sums Jayne up. Just really bloody nice and oozing kindness. I think in the crazy world of retail, it’s assuring to know that a brand such as Cranmore Home & Co continues to retain all the old school values we love whilst also retaining into an online format.
Image 1 : Pony Rider
Image 2 : Mustard Made
Image 3 : HK Living
Fun fact : You can purchase the prints of Denise Rix Photographer (also in the hood) via CHC.